Marketing and Promotions

Design Tip: By being aware of the signature unit, you can reduce waste and saves you money.


Of course, we aren't talking about your autograph, but a printing concept. As you may know, printing companies don't always print documents in the one-page-per-sheet way that your office laser jet does. Instead, they may print several pages of material on a single, larger sheet (that's called a press sheet) and then fold it and cut it to get the final finished page sizes.

What that means is that one large piece of paper coming off the press (before it's folded and trimmed) could hold four, eight or more pages of material. That large piece of paper containing multiple finished pieces is called a “signature,” and the number of finished pages in one signature is called the “signature unit.”

The key to properly planning your multi-page documents is to think about the signature unit.If you have a project that is nine pages long and the signature unit is eight (meaning the signature contains eight finished pages),you would use two signatures: one signature for the first eight pages, and a second signature for that last (ninth) page. But if you were to do a little bit of editing to reduce your document page length to eight pages, you would only use one signature.

By being aware of the signature unit (the number of finished pages that can fit on a press sheet) required for your project, you can remove or add content so that your final product fits the signature, which reduces waste and saves you money.


Quick Quote

Name * 
 
Company * 
 
Phone Number 
 
Email * 
 
Message * 
 
  

Phone: 678-391-9136

Facebook Marketing Linkedin Marketing Twitter Marketing

 

Free Marketing Evaluation

Woodstock Office:

303 Hickory Ridge Trail, Suite 150 Woodstock, Ga 30188

Atlanta Office:

1708 Peachtree Street, Suite 510 Atlanta Ga. 30309

Sales Lead Management Association Member

Subscribe to our newsletter  

 

Atlanta marketing and Search Engine Experts