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Social networks and social media tools leverage the distribution of press releases on LinkedIn, Twitter,
Facebook, YouTube
"B2B marketing efforts benefit from a stream of Press Releases"
By: Jim Caruso
Social networks and social media tools leverage the distribution of press releases on LinkedIn, Twitter, Facebook,
YouTube
B2B marketing efforts benefit from a stream of Press Releases, issued at least monthly. Readers see your press
release, a.k.a. news release, in many media outlets: online, in print, on tablets, and formatted for mobile
devices. Social networks and social media tools leverage the distribution of press releases on LinkedIn, Twitter,
Facebook, YouTube and on social bookmarking websites, such as Deleicious.com, StubleUpon.com, Digg.com, Reddit.com,
etc. With MediaFirst as your PR firm, know that we leverage these for your.
Press Releases continue to be a valuable, credible source of news for readers and an important, visible outlet of
audience engagement for companies. A press release, well-written by a PR company like MediaFirst, lets you tell
your story in bite-sized, focused morsels.
A consistent program of press releases allows your to determine how your firm is perceived and shape that
perception. A press release can cover a.) a new customer, b.) a new or expanded alliance partnership, c.) the
hiring of key staff, d.) sales promotions or new pricing, e.) new or expanded company locations, f.) any new
company initiative, g.) new or expanded product or service offerings, h.) vertical industry offerings or practice
areas, i.) awards won by the firm or key staff, j.) certifications that your company earns, k.) suppliers to your
company, l.) a survey and the insightful results, m.) company growth, n,) job openings, etc. In addition, our PR
Agency Clients use press releases to highlight an M.) industry issue or even spark controversy.
Here is how our PR Agency looks at the different parts of a press release:
Headlines Draw Readers To Your Story
Sub-Headlines Let You Give Spicy Details
The Opening Sentence Frames The News Value Of The Release & Your Firm
News Release Content Serves All The Targeted Audiences
Customer & Partner Quotes Provide Third-Party Endorsement
Your Quote Provides Reporters With An Instant Interview
About Paragraph Highlights Your Firm's Industry Importance
Media Contacts Respond Quickly & Efficiently To Reporters & Editors
Keywords:
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Source:
http://internetmarketing-america.blogspot.com/2011/11/social-networks-and-social-media-tools.html
Press Release
News Release
Public Relations campaign
PR campaign
PR Agency
PR Firm
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